submitted by hr@augsburg.edu
Summary of Position
The Senior Admissions Counselor enthusiastically conducts personalized student engagement for all stages of the enrollment decision making journey. The counselor is responsible for developing deeper student coaching relationships informed and measured by data analytics and results. The Senior Admission Counselor will develop and manage a recruitment territory, an assigned community or program partnership and one area of strategic priority. This position works with incoming first year and or transfer student populations.
Primary Responsibilities
Direct Student Engagement
– Embrace and maintain knowledge of the University messaging and positioning; people, programs, outcomes, policies, procedures, to authentically articulate the Augsburg student experience.
– Conduct recruitment, yield, and anti-melt activities throughout the entire enrollment cycle.
– Conduct student interviews and presentations (on and off campus).
– Visit high schools, organizations, and colleges to present and advise students.
– Conduct routine cultivation outreach and response (phone, text, social media, email).
– Conduct virtual recruitment activities i.e. online events, chat, social media, video.
– Evaluate admission applications.
– Help plan, organize, and execute engaging on-campus (and off-campus) recruiting events.
– Utilize Customer Relationship Management (CRM) databases to manage communications/follow up and your capacity accountability.
– Serve as a student success coaching role for prospective students as part of Augsburg Applies to You program.
– Extend your prospective student coaching role into working with a limited group of enrolled students to strengthen your recruitment impact related to firsthand knowledge of actual student experiences.
Administrative Tasks
– Develop and manage a recruitment territory of inquiries and admitted students for each cycle.
– Analyze recruitment data and use information to determine travel and communication plans.
– Responsibility for an assigned area of strategic priority or initiative utilizing the objective and key results framework (OKR).
Additional Responsibilities
– Serve on cross functional teams that impact the recruitment and retention of students.
– Successfully complete Augsburg Diversity Certificate program, and Edify DEIB Posture statement.
– Attend regular staff meetings and trainings and stay informed of institutional changes that would impact the students’ experience.
– Share trends on what you are hearing from students with the wider team.
– Provide input on recruitment strategies. i.e. the Augsburg Applies 2U/Power of US initiatives.
– Complete routine reports related to recruitment, projections, travel, and special programs.
– Work with the rest of the admissions staff to develop the quarterly/annual recruitment plans.
– Other duties and projects as apparent or assigned by supervisor(s).
Work Environment and Physical Demands
– Flexible schedule including evening and weekend hours.
– Typical work environment is an office. Sedentary work for long periods of time.
– Travel to events, which includes talking and presenting.
– Regular computer and phone use.
– Travel that includes flying and driving capability.
– Emotional intelligence may be needed in order to effectively relate to and work with students and or families from diverse backgrounds, experiences, and occasional strong emotional reactions.
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